The pressure on brand manufacturers and thus on the packaging industry from consumers, retail and legislators to offer environmentally friendly materials and processes is very high. Companies’ own aspirations to implement sustainable solutions are also growing rapidly. To offer reliable and sustainable paper-based packaging solutions to predominantly large and medium-sized customers in the confectionery industry, packaging specialist Sappi Europe and packaging machine manufacturer Syntegon Technology have entered into a strategic partnership.
While a large portion of the packaging industry is still merely talking about sustainable packaging solutions, Sappi already has a wide range of barrier papers on the market. The company has considerable expertise in relation to the creation of safe, functional paper packaging in particular. This goes very well with the approach of Syntegon Technology. The company supports its customers with regard to sustainability through material tests, machine applications and innovative packaging designs. Syntegon follows two approaches when it comes to sustainable packaging: “Depending on the product protection requirements, we enable the use of conventional multi-layer laminates through recyclable mono-materials or paper – both on existing Syntegon technology owned by our customers and on new technology,” explains Christoph Langohr, Project Manager Sustainability Horizontal at Syntegon.
While Syntegon typically operates independently of packaging material and Sappi independently of packaging machines, their combined expertise now comes to the fore – to the benefit of customers. Branded companies in the confectionery industry in particular can now benefit from sustainable paper solutions, thanks to the close cooperation between the two companies, enabling them to stand out from the crowd at the point of sale by providing the perfect blend of product protection and sustainability performance for their products. The first joint projects undertaken by the two companies in relation to confectionery packaging for branded goods demonstrate that moving to paper-based solutions can be implemented efficiently and safely.
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