Reduce costs, increase transparency and sustainability, ensure compliance: Packmatic finds the optimum packaging supplier for product manufacturers throughout Europe free of charge. As a result, customers achieve average savings of more than 16%. With its new SaaS solution Packa, Packmatic also offers a comprehensive solution for intelligent packaging management and regulatory compliance. Numerous customers from the confectionery and bakery industries are already benefiting.

The free service of the smart matching platform for optimising packaging purchasing begins with a precise analysis. “We discuss wishes, needs and requirements, from budget to existing filling processes, record the necessary technical and functional requirements and clarify the individual goals for packaging purchasing. In addition to cost reduction and sustainability, we can also include factors such as regionality or logistical requirements,” explains Packmatic CEO Jonas Boland.

In the next step, the specifications and requirements are digitised and the platform's intelligent matching function identifies the ideal suppliers for the customised packaging. As an option, customers can have their existing solution checked for optimisation potential in terms of packaging type, material, functionality or recyclability. To ensure that the packaging can be qualified as required, packaging engineers accompany the process through to sample testing and the test run on site.

With its new ‘Packa’ software-as-a-service solution, Packmatic is now also revolutionising the central management of packaging portfolios and processes. Integrated conformity checks also ensure regulatory security. “Packa maximises transparency and security. The days of scattered data silos, error prone Excel lists and complex coordination processes are numbered with Packa,” promises Packmatic CPO Paul Schraven.

Packa digitalises the packaging portfolio through AI-based specification management and automated processes and provides a comprehensive overview of all packaging data. Integrated checks verify conformity with the current status of regulations such as PPWR, EUDR and CSRD. “With Packa, companies ensure transparency and an overview, minimise business risks, reduce costs and save a lot of time,” says Schraven.

Packmatic's customers in the confectionery sector include Reber, Rausch, Weinrich's, Rübezahl and Lubeca, while in the bakery sector they include Aryzta, Aurora, Righetti and Mainfrost. “Whether protection against temperature and moisture fluctuations, preservation of freshness and flavour or slip resistance with the smart matching platform, manufacturers can find their optimal packaging in terms of performance, sustainability and price. And with Packa, they have full transparency over their portfolio, can make efficient, data-based decisions and future-proof their processes,” says Boland, summarising the main benefits.