After a successful trade fair year in 2019, ProSweets Cologne 2020 has already exceeded all expectations with more than 260 exhibitors from 64 countries. Over 65 % of the exhibitors come from abroad.
This commitment underlines the central significance of ProSweets Cologne as the leading supplier fair of the sweets and snacks industry, Koelnmesse GmbH writes. It covers the entire demand regarding the themes production, packing and ingredients - from diversified ingredient variations, to innovative packing machines and materials, through to optimised production technologies.
In the special event „Packaging – Function meets Design“, Munich-based Pacoon GmbH, Munich, Germany's leading design agency for sustainable packaging concepts presents theses and concepts for the future in a "Brain Lab Sustainable Packaging" based on the classic packaging functions. And the Aachen-based agency DeTeMa GmbH Design/Technology/Marketing shows on the subject of „Talking Packaging“, how the digitisation of packaging with interactive technologies based on digital codes such as Digimarc has the potential to turn packaging into multi-talents. The packaging becomes interactive and provides the customer with further information about the products that are in demand by more and more consumers.
Further event offers in the ProSweets Cologne supporting programme are the Ingredients special event „Reformulation“, supporting by DLG, as well as the Speakers Corner, Newcomer Area and Guided Tours.