Sonoco’s giveaway at FachPack was a small snack can filled with freeze-dried fruit. It showcased how modern packaging solutions combine high sustainability with appealing design elements and convenience by featuring both a cardboard bottom and a digitally printed label. “It’s a great example of how you can further improve an already very sustainable packaging by optimizing parts like the bottom”, Séan Cairns, Vice President and General Manager Sonoco Consumer Products, explained. “If you’re searching for a packaging for a product like sweets or cereals, for instance, you can choose a non-aluminium lining and a cardboard bottom for your cardboard can”. The cardboard bottom was manufactured in the new DRECE (Deep Recessed Exposed Cut Edge) design. DRECE ends as well as Sonoco’s EcoSeal end are currently being tested by Sonoco customers who are considering replacing their standard tin ends with cardboard.