24/05/2022 | Ingredients, Trade Fair

Vitafoods Europe 2022: successful online and in-person event

Informa Markets is pleased to announce the success of Vitafoods Europe 2022 trade show, which was held recently both online and in person in Geneva/Switzerland. 15,251 attendees from over 130 countries took part bringing back attendance to the 2019 level. The event aimed to inspire nutraceuticals professionals from around the world with the latest industry and scientific knowledge, as well as via event zones on ingredients, finished products, services and equipment. Almost 700 companies exhibited at the event, 100 of those for the first time. Over 90 hours of content was presented via the online event platform and in-person event, with highlights including key market insights and analysis from Innova Market Insights, Mintel and FMCG Gurus, Diane Ray from The Natural Marketing Institute discussing consumers’ mental wellbeing, Karin Verzijden from Axon Lawyers on personalized nutrition, as well as focused Omega-3 and Probiotics content at the dedicated Themed Resource Centres.

Julien Bonvallet, Brand Director at Informa Markets, said: “We continue to evolve Vitafoods Europe as one of our flagship events, to not only reflect key industry topics and trends, but also visitor feedback. For example, our visitors told us they wanted even more networking, so we added more space for this as well as brought back popular events like the Community Breakfast and 5k run. Our audience also told us that they wanted to hear from more diverse voices and gain an understanding of the big ideas and innovations changing the industry. Responding to this, we added a wider range of speakers and companies into the agenda this year – from doctors, scientists and R&D professionals to regulatory bodies, manufacturers and research organisations.”

With a range of online and in-person events, Vitafoods Insights is a 365 platform for the nutraceutical community. Vitafoods Europe will return in May 2023: the in-person event will be held in Geneva 9 to 11 May 2023.