20/10/2021 | Ingredients

Givaudan bolsters growth in natural colours arena with DDW acquisition

Givaudan has its sights set on boosting its position in natural colours, as part of a 2025 strategy to expand the company’s global Taste & Wellbeing business. The Swiss flavour manufacturer is on track to acquire DDW, The Color House, a US-based colours company.

The acquisition is expected to see Givaudan become a key player in natural colours, diversify its colour portfolio and elevate food experiences through taste solutions. The combination of both companies shall enable Givaudan to become the number two global player in natural colours. DDW’s business would have represented around USD 140 m of incremental sales to Givaudan’s results in 2020 on a proforma basis.