26/08/2020 | Ingredients, Trade Fair

Informa Markets reveals Vitafoods Virtual Expo platform demo

Informa Markets has revealed the interactive online platform for its upcoming Vitafoods Virtual Expo (7 to 11 September 2020). The Expo and Summit present a virtual meeting and learning place for the global nutraceutical supply chain via intelligent connections and seamless networking. The announcement also signals the upcoming opening of the event platform for visitors and exhibitors to create their virtual profile, schedule meetings, view the event agenda, and start to personalize their experience ahead of the live date on 7 September 2020.

Chris Lee, Managing Director, Health and Nutrition Network, Europe, at Informa Markets comments: “Vitafoods Virtual Expo is about creating an immersive online experience to continue to encourage new ideas, innovations, and partnerships, by fostering connections and delivering insightful content. Our data-driven ‘matchmaking’, speed networking and secure online meetings will cultivate global connectivity, while our six Thematic Micro-Communities, and over 50 hours of content – from webinars, main stage presentations, podcasts and reports – will really help drive the industry forward”.

During Vitafoods Virtual Expo, Informa Markets will also be uncovering its first deep dive “State of the Nation” report looking at the key consumer trends impacting the health and nutraceuticals industry. Developed in partnership with FMCG Gurus, the data shared in the report draws from surveys carried out by FMCG Gurus during the initial peak of the Covid-19 pandemic from April to July 2020, with over 23,000 respondents questioned per month in 18 countries across Europe, Asia-Pacific, North and South America, Africa and the Middle East.