Ingredients supplier Azelis has entered a new partnership with flavour house Symrise in India and Indonesia. This collaboration is expected to bring new solutions that enrich taste and improve the nutritional profile of end products to these markets. The new mandate builds on existing relationships with Symrise in other markets, and sees Azelis adding Symrise’s dairy, confectionery and bakery flavour portfolio to the group’s food and nutrition lateral value chain in India.
“We believe in offering differentiated natural ingredient-based and sustainable taste solutions to our customers,” remarks Kapil Sethia, Symrise vice president – Marketing, Business Units & Key Accounts APAC. “From simple but powerful flavours to complex taste compositions and multi-sensorial flavour ingredients, customers can now select from a greater variety of products for different applications and requirements from a consolidated source.”
Symrise specializes in creating inspiring flavour ingredients and solutions, and is recognized for its taste balancing options and natural ingredients that meet consumer demands and market trends.In Indonesia, the addition of Symrise’s dairy, bakery, processed meat and culinary application flavours and ingredients enhances Azelis’ position in the local food and nutrition market segment. The addition of Symrise’s flavor portfolio broadens Azelis’ comprehensive offering in India and Indonesia, enabling it to offer new formulations and ingredient insights to partners.